Cool Features
This is my WP Traffic Tools Review page.
- Visit the WP Traffic Tools (Official Site)
Who is Behind WP Traffic Tools
Hudson Atwell is a developer and entrepreneur. You may know him as creator of Blogsense, which is probably one of the most underrated autoblogging tools on the market.
I own both WP Traffic Tools and Blogsense. In my opinion, Atwell is probably one of the most talented developers of WordPress plugins, and is very responsive regarding the support of his products. He’s also one of the few developers who regularly adds innovative new features to his products. Rather than playing catchup, you’ll find that his products have many features that you just can’t find anywhere else.
I’ve also been impressed by how much Atwell really listens to his customers. I’ve literally seen him add a new feature into WP Traffic Tools after one person made a request on a forum.
Surprisingly, Atwell really doesn’t do himself justice when it comes to marketing his own products. So, if you haven’t heard of him or his products, don’t let that put you off…this guy knows his stuff.
WP Traffic Tools Overview
WP Traffic Tools is one of the most advanced monetization tools on the market and boasts the following features:
Advertisement Management
- Place ads based on keywords discovered in post content (Title or Body).
- Place ads based on keywords discovered in referring URL.
- Place ads on specific posts.
- Place ads targeting certain categories
- Place ads directly to all incoming Google traffic
- Cache ads placed via Google Traffic.
- Use %token% variables in ad templates to help build dynamic content
- Tokens can be used with 3rd party shortcode tokens such as phpBay, phpZon, wpProsperent, wpMage, and wpRobot.
The Advertisement Management module allows you to place advertisements in your posts automatically. What differentiates this plugin from other tools with similar features is that WP Traffic Tools gives you the ability to make your ads highly targeted. This makes them very relevant to your visitors and will really help your conversions.
For instance, let’s say you’re promoting Clickbank products on a site about weight loss. You may have one product focused more on dieting and another on fitness. Well, with WP Traffic Tools, you can set it up so that the dieting product ads show up on the dieting posts and the fitness product ads show up on the fitness posts. This can be done with keyword targeting (i.e., only show the diet ad if the word “diet” shows up in the post), or by specifying specific posts / categories that an ad should be shown on.
Additionally, if you really want to get SUPER targeted, you have the ability to dynamically utilize the visitors keyword search. This works great if you’re using 3rd party tools like phpBay, phpZon, WPMage or WPRobot. You can create a shortcode that will show product ads based on what keyword the visitor used to find your site.
Redirection Management
- Redirect traffic based on keywords matched in referring URL.
- Non-human visitors can be excluded from all redirects.
- Redirect profiles can be setup globally, affecting all posts, or can be set up specifically, just on certain posts, or solely on the homepage.
- Can declare 301, 302, 303, 307 redirection types
- Referrer can be blanked on all redirects.
- Track redirections.
Link Cloaking & Keyword Auto Linking
- Create “pretty links” with custom prefixes.
- Target cloaking with iframes.
- Auto-stuff cookies when cloaking target.
- Auto-Link keywords to masked affiliate links, or perform other special operations such as bolding and italicizing
- Auto cloak external links in content, rss feeds, & comments; with optional nofollow.
- Auto covert links that have a ‘pretty-link’ replacement.
- Filter and redirect spiders back to blog while allowing human traffic to pass.
- Track link click-thrus and spider redirection.
- Track & monitor the referring URL of pages (both external and on-site) using your cloaked link profiles by generating reports on the fly .
- Improved auto-generation of pretty links using link anchors.
- Turn any landing page into an affiliate page with side-carting an affiliate link!
- Option to disable link masking and use a normal URL for keyword alterations!
- Split test / Rotate URLs!
- Highly intelligent pretty link generation for global link cloaking!
- Keep traffic statistics!
The “pretty links” feature of the plugin is probably the one I use most often.
Cookie Stuffing
- Stuff based on keywords detected in content.
- Stuff based on keywords detected in referral
- Stuff specific posts.
This is a sneaky little feature that can be abused if you’re not careful. It will allow you to have your affiliate code “stuffed” into your visitors cookie just by them visiting a page on your site.
You can have it set so that the user’s cookie is stuffed for a particular affiliate product if they visit a specific page, or if a specific keyword exists in the content. There are options that provide you with great flexibility with regard to this feature, so you can really get creative with it. It’s definitely grey/black hat, so be careful with how you use it.
Popunder Profiles
- Create unblockable popunders for minimum intrusion.
- Target popups to specific posts or categories.
- Target popups based on keywords detected in content or referring URL.
Other Cool Features
- Display top google search keywords automatically at bottom of post (SEO Boosting for those terms), or place them into a widget
- Display top google search keywords in widget.
- Manage the topsearches display options that give a wide range of flexibility.
This was a pretty high level overview of what the plugin can do. I’ve done my best to describe what it’s capable of, but (1) there are so many; and (2) the WP Traffic Tools website describes everything so thoroughly, that I’m not even sure if I can compare.
Honestly, it’s really difficult to describe what the plugin is capable of, because each module has so many options, providing you with tremendous flexibility. I highly encourage you to check out the website, where you will find plenty of screenshots and demo videos to show you how powerful this tool really is.
WP Traffic Tools Review
The Good
WP Traffic Tools has so many features and it is so reasonably priced that you really get tremendous value for the cost. As I mentioned in the overview, you’ve got a lot of flexibility, which is something I really learned to appreciate when I started trying to build more complex sites. I really like how I can set WP Traffic Tools to activate a feature globally, but exclude it on a few particular posts…this type of flexibility is something I wish more developers would build into their products.
The Bad
If I had to say anything “bad” about WP Traffic Tools, it’s that it has so many features, it can take time to learn them all.
Conclusion
Because it’s so well priced, even if you find that WP Traffic Tools has only one feature you like, I suggest you definitely pick up a copy. I’m pretty confident that once you own it, you’ll find it’s capable of doing a lot of useful stuff to help improve your site’s monetization.